Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Marketing Automation Market, by Component
1.4.2 North America Marketing Automation Market, by Application
1.4.3 North America Marketing Automation Market, by Deployment Type
1.4.4 North America Marketing Automation Market, by Organization Size
1.4.5 North America Marketing Automation Market, by End User
1.4.6 North America Marketing Automation Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Executive Summary
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Market Analysis
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Expansions
3.2.3 Mergers & Acquisitions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
3.3.2 Key Strategic Move: Leading Players
Chapter 4. North America Marketing Automation Market by Component
4.1 North America Marketing Automation Software Market by Country
4.2 North America Marketing Automation Services Market by Country
Chapter 5. North America Marketing Automation Market by Application
5.1 North America Marketing Automation Lead Nurturing and Lead Scoring Market by Country
5.2 North America Marketing Automation Email Marketing and Social Marketing Market by Country
5.3 North America Marketing Automation Campaign Management Market by Country
5.4 North America Marketing Automation Analytics and Reporting Market by Country
5.5 North America Marketing Automation Inbound Marketing Market by Country
5.6 North America Other Application Marketing Automation Market by Country
Chapter 6. North America Marketing Automation Market by Deployment Type
6.1 North America On-premise Marketing Automation Market by Country
6.2 North America Cloud Marketing Automation Market by Country
Chapter 7. North America Marketing Automation Market by Organization Size
7.1 North America Large Enterprises Marketing Automation Market by Country
7.2 North America Small & Medium Enterprises Marketing Automation Market by Country
Chapter 8. North America Marketing Automation Market by End User
8.1 North America BFSI Marketing Automation Market by Country
8.2 North America Retail and Consumer Goods Marketing Automation Market by Country
8.3 North America Travel and Hospitality Marketing Automation Market by Country
8.4 North America Education and Media & Entertainment Marketing Automation Market by Country
8.5 North America Healthcare Marketing Automation Market by Country
8.6 North America Telecom & IT Marketing Automation Market by Country
8.7 North America Others Marketing Automation Market by Country
Chapter 9. North America Marketing Automation Market by Country
9.1 US Marketing Automation Market
9.1.1 US Marketing Automation Market by Component
9.1.2 US Marketing Automation Market by Application
9.1.3 US Marketing Automation Market by Deployment Type
9.1.4 US Marketing Automation Market by Organization Size
9.1.5 US Marketing Automation Market by End User
9.2 Canada Marketing Automation Market
9.2.1 Canada Marketing Automation Market by Component
9.2.2 Canada Marketing Automation Market by Application
9.2.3 Canada Marketing Automation Market by Deployment Type
9.2.4 Canada Marketing Automation Market by Organization Size
9.2.5 Canada Marketing Automation Market by End User
9.3 Mexico Marketing Automation Market
9.3.1 Mexico Marketing Automation Market by Component
9.3.2 Mexico Marketing Automation Market by Application
9.3.3 Mexico Marketing Automation Market by Deployment Type
9.3.4 Mexico Marketing Automation Market by Organization Size
9.3.5 Mexico Marketing Automation Market by End User
9.4 Rest of North America Marketing Automation Market
9.4.1 Rest of North America Marketing Automation Market by Component
9.4.2 Rest of North America Marketing Automation Market by Application
9.4.3 Rest of North America Marketing Automation Market by Deployment Type
9.4.4 Rest of North America Marketing Automation Market by Organization Size
9.4.5 Rest of North America Marketing Automation Market by End User
Chapter 10. Company Profiles
10.1 Adobe, Inc.
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expense
10.1.5 Recent strategies and developments:
10.1.5.1 Collaborations, partnerships and agreements:
10.1.5.2 Acquisition and mergers:
10.1.5.3 Product launches:
10.1.6 SWOT Analysis
10.2 Oracle Corporation
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expense
10.2.1 Recent strategies and developments:
10.2.1.1 Collaborations, partnerships and agreements:
10.2.1.2 Acquisition and mergers:
10.2.1.3 Expansions:
10.2.2 SWOT Analysis
10.3 Salesforce.com, Inc.
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Regional Analysis
10.3.4 Research & Development Expense
10.3.5 Recent strategies and developments:
10.3.5.1 Collaborations, partnerships and agreements:
10.3.5.2 Acquisition and mergers:
10.3.5.3 Product launches:
10.3.6 SWOT Analysis
10.4 Microsoft Corporation
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expenses
10.4.5 Recent strategies and developments:
10.4.5.1 Collaborations, partnerships and agreements:
10.4.5.2 Acquisition and mergers:
10.4.6 SWOT Analysis
10.5 Cognizant Technology Solutions Corporation
10.5.1 Company overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Recent strategies and developments:
10.5.4.1 Acquisition and mergers:
10.5.5 SWOT Analysis
10.6 HubSpot, Inc.
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Regional Analysis
10.6.4 Research & Development Expenses
10.6.5 Recent strategies and developments:
10.6.5.1 Collaborations, partnerships and agreements:
10.6.5.2 Acquisition and mergers:
10.6.6 SWOT Analysis
10.7 Act-On-Software, Inc.
10.7.1 Company Overview
10.7.2 Recent strategies and developments:
10.7.2.1 Collaborations, partnerships and agreements:
10.7.2.2 Expansions:
10.7.2.3 Product Launch
10.8 ActiveCampaign, Inc.
10.8.1 Company Overview
10.8.2 Recent strategies and developments:
10.8.2.1 Product launches:
10.8.2.2 Expansions:
10.9 Keap, Inc.
10.9.1 Company Overview
10.9.2 Recent strategies and developments:
10.9.2.1 Product launches:
10.1 SAS Institute, Inc.
10.10.1 Company Overview
Unique Offerings 