North America Partner Relationship Management Market By Component (Solution and Services), By Deployment Type (On-premise and Cloud), By Enterprise Size (Large Enterprises and Small & Medium Enterprises), By End User (Telecom & IT, Retail & Franchising, BFSI, Healthcare, Manufacturing, Others), By Country, Growth Potential, COVID-19 Impact Analysis Report and Forecast, 2021 - 2027

The North America Partner Relationship Management Market would witness market growth of 10.5% CAGR during the forecast period (2021-2027).

Partner relationship management is a solution that is integrated with the company’s other business applications with the help of Application Programming Interfaces (APIs). Also, PRM interrelates with the partner organization’s sales and marketing systems. Partner relationship management is flexible and scalable, which helps sellers to simply add more functions in it, add users/partners as the ecosystem grows, and personalize it according to the objectives of the business and partner program changes. Many companies deal with a number of partners but it’s not necessary that all partners, who are involved in the sale & distribution of products, will have a separate channel manager. PRM and B2B commerce offer an option to small partners to promptly choose the location and order products so that the channel managers will be able to emphasize more strategic partnerships and larger deals.

North America is a region where several key players of PRM solutions are present. They provide improved and reliable PRM services. Also, the adoption rate of the latest technologies in nations like the US and Canada are high due to which, the market growth of PRM solutions is augmenting in this region. Also, North America is a hub for several technological transformations and internet users. In addition, key market players like Oracle Corporation, Salesforce, and Impartner are pushing the market growth in the region.

In this region, companies are focusing on deploying advanced technologies and spending huge amounts on digital business strategies and due to these factors, the demand for PRM solutions is fueling. One of the best ways for companies to fuel their business prospects is to enhance their relationship with their partners. Strong business partnerships assist in increasing sales, making accurate and quick decisions, and building result-oriented marketing strategies to remain on the top of the competition. Due to these reasons, the PRM market is boosting in this region.

The US market dominated the North America Partner Relationship Management Engage Market by Country 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $130.3 million by 2027. The Canada market is exhibiting a CAGR of 11.3% during (2021 - 2027). Additionally, The Mexico market would witness a CAGR of 10.3% during (2021 - 2027).

Based on Component, the market is segmented into Solution and Services. Solution Segment is further bifurcated across Engage, Manage and Collaborate. Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on End User, the market is segmented into Telecom & IT, Retail & Franchising, BFSI, Healthcare, Manufacturing, Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

Free Valuable Insights: The Global Partner Relationship Management Market is Estimated to Reach USD 2.1 Billion by 2027 at a CAGR of 11.9%

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Salesforce.com, Inc., Oracle Corporation, Allbound, Inc., Mindmatrix, Inc., Kiflo SAS, AppDirect, Inc., Impartner, Inc., Affise, Inc., WorkSpan, Inc. and Creatio.

Scope of the Study

Market Segments Covered in the Report:

By Component

• Solution
  • Engage
  • Manage
  • Collaborate
• Services

By Deployment Type

• On-premise
• Cloud

By Enterprise Size

• Large Enterprises
• Small & Medium Enterprises

By End User

• Telecom & IT
• Retail & Franchising
• BFSI
• Healthcare
• Manufacturing
• Others

By Country

• US
• Canada
• Mexico
• Rest of North America

Key Market Players

List of Companies Profiled in the Report:

• Salesforce.com, Inc.
• Oracle Corporation
• Allbound, Inc.
• Mindmatrix, Inc.
• Kiflo SAS
• AppDirect, Inc.
• Impartner, Inc.
• Affise, Inc.
• WorkSpan, Inc.
• Creatio

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Partner Relationship Management Market, by Component
1.4.2 North America Partner Relationship Management Market, by Deployment Type
1.4.3 North America Partner Relationship Management Market, by Enterprise Size
1.4.4 North America Partner Relationship Management Market, by End User
1.4.5 North America Partner Relationship Management Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 COVID-19 Impact
2.1.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2017-2021)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements: 2017, Aug– 2021, Aug) Leading Players

Chapter 4. North America Partner Relationship Management Market by Component
4.1 North America Partner Relationship Management Solution Market by Country
4.2 North America Partner Relationship Management Market by Solution Type
4.2.1 North America Partner Relationship Management Engage Market by Country
4.2.2 North America Partner Relationship Management Manage Market by Country
4.2.3 North America Partner Relationship Management Collaborate Market by Country
4.3 North America Partner Relationship Management Services Market by Country

Chapter 5. North America Partner Relationship Management Market by Deployment Type
5.1 North America On-premise Partner Relationship Management Market by Country
5.2 North America Cloud Partner Relationship Management Market by Country

Chapter 6. North America Partner Relationship Management Market by Enterprise Size
6.1 North America Large Enterprises Partner Relationship Management Market by Country
6.2 North America Small & Medium Enterprises Partner Relationship Management Market by Country

Chapter 7. North America Partner Relationship Management Market by End User
7.1 North America Telecom & IT Partner Relationship Management Market by Country
7.2 North America Retail & Franchising Partner Relationship Management Market by Country
7.3 North America BFSI Partner Relationship Management Market by Country
7.4 North America Healthcare Partner Relationship Management Market by Country
7.5 North America Manufacturing Partner Relationship Management Market by Country
7.6 North America Others Partner Relationship Management Market by Country

Chapter 8. North America Partner Relationship Management Market by Country
8.1 US Partner Relationship Management Market
8.1.1 US Partner Relationship Management Market by Component
8.1.1.1 US Partner Relationship Management Market by Solution Type
8.1.2 US Partner Relationship Management Market by Deployment Type
8.1.3 US Partner Relationship Management Market by Enterprise Size
8.1.4 US Partner Relationship Management Market by End User
8.2 Canada Partner Relationship Management Market
8.2.1 Canada Partner Relationship Management Market by Component
8.2.1.1 Canada Partner Relationship Management Market by Solution Type
8.2.2 Canada Partner Relationship Management Market by Deployment Type
8.2.3 Canada Partner Relationship Management Market by Enterprise Size
8.2.4 Canada Partner Relationship Management Market by End User
8.3 Mexico Partner Relationship Management Market
8.3.1 Mexico Partner Relationship Management Market by Component
8.3.1.1 Mexico Partner Relationship Management Market by Solution Type
8.3.2 Mexico Partner Relationship Management Market by Deployment Type
8.3.3 Mexico Partner Relationship Management Market by Enterprise Size
8.3.4 Mexico Partner Relationship Management Market by End User
8.4 Rest of North America Partner Relationship Management Market
8.4.1 Rest of North America Partner Relationship Management Market by Component
8.4.1.1 Rest of North America Partner Relationship Management Market by Solution Type
8.4.2 Rest of North America Partner Relationship Management Market by Deployment Type
8.4.3 Rest of North America Partner Relationship Management Market by Enterprise Size
8.4.4 Rest of North America Partner Relationship Management Market by End User

Chapter 9. Company Profiles
9.1 Salesforce.com, Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Regional Analysis
9.1.4 Research & Development Expense
9.1.5 Recent Strategies and Developments:
9.1.5.1 Partnerships, Collaborations, and Agreements:
9.1.5.2 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 Oracle Corporation
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Research & Development Expense
9.2.5 Recent Strategies and Developments:
9.2.5.1 Partnerships, Collaborations, and Agreements:
9.2.6 SWOT Analysis
9.3 Allbound, Inc.
9.3.1 Company Overview
9.3.2 Recent Strategies and Developments:
9.3.2.1 Partnerships, Collaborations, and Agreements:
9.3.2.2 Product Launches and Product Expansions:
9.4 Mindmatrix, Inc.
9.4.1 Company Overview
9.4.2 Recent Strategies and Developments:
9.4.2.1 Partnerships, Collaborations, and Agreements:
9.5 Kiflo SAS
9.5.1 Company Overview
9.6 AppDirect, Inc.
9.6.1 Company Overview
9.7 Impartner, Inc.
9.7.1 Company Overview
9.7.2 Recent Strategies and Developments:
9.7.2.1 Partnerships, Collaborations, and Agreements:
9.7.2.2 Acquisitions and Mergers:
9.7.2.3 Product Launches and Product Expansions:
9.8 Affise, Inc.
9.8.1 Company Overview
9.9 WorkSpan, Inc.
9.9.1 Company Overview
9.9.2 Recent Strategies and Developments:
9.9.2.1 Partnerships, Collaborations, and Agreements:
9.10. Creatio
9.10.1 Company Overview
9.10.2 Recent Strategies and Developments:
9.10.2.1 Partnerships, Collaborations, and Agreements:

TABLE 1 North America Partner Relationship Management Market, 2017 - 2020, USD Million
TABLE 2 North America Partner Relationship Management Market, 2021 - 2027, USD Million
TABLE 3 Partnerships, Collaborations and Agreements – Partner Relationship Management Market
TABLE 4 Product Launches And Product Expansions – Partner Relationship Management Market
TABLE 5 Acquisition and Mergers– Partner Relationship Management Market
TABLE 6 North America Partner Relationship Management Market by Component, 2017 - 2020, USD Million
TABLE 7 North America Partner Relationship Management Market by Component, 2021 - 2027, USD Million
TABLE 8 North America Partner Relationship Management Solution Market by Country, 2017 - 2020, USD Million
TABLE 9 North America Partner Relationship Management Solution Market by Country, 2021 - 2027, USD Million
TABLE 10 North America Partner Relationship Management Market by Solution Type, 2017 - 2020, USD Million
TABLE 11 North America Partner Relationship Management Market by Solution Type, 2021 - 2027, USD Million
TABLE 12 North America Partner Relationship Management Engage Market by Country, 2017 - 2020, USD Million
TABLE 13 North America Partner Relationship Management Engage Market by Country, 2021 - 2027, USD Million
TABLE 14 North America Partner Relationship Management Manage Market by Country, 2017 - 2020, USD Million
TABLE 15 North America Partner Relationship Management Manage Market by Country, 2021 - 2027, USD Million
TABLE 16 North America Partner Relationship Management Collaborate Market by Country, 2017 - 2020, USD Million
TABLE 17 North America Partner Relationship Management Collaborate Market by Country, 2021 - 2027, USD Million
TABLE 18 North America Partner Relationship Management Services Market by Country, 2017 - 2020, USD Million
TABLE 19 North America Partner Relationship Management Services Market by Country, 2021 - 2027, USD Million
TABLE 20 North America Partner Relationship Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 21 North America Partner Relationship Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 22 North America On-premise Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 23 North America On-premise Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 24 North America Cloud Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 25 North America Cloud Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 26 North America Partner Relationship Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 27 North America Partner Relationship Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 28 North America Large Enterprises Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 29 North America Large Enterprises Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 30 North America Small & Medium Enterprises Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 31 North America Small & Medium Enterprises Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 32 North America Partner Relationship Management Market by End User, 2017 - 2020, USD Million
TABLE 33 North America Partner Relationship Management Market by End User, 2021 - 2027, USD Million
TABLE 34 North America Telecom & IT Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 35 North America Telecom & IT Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 36 North America Retail & Franchising Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 37 North America Retail & Franchising Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 38 North America BFSI Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 39 North America BFSI Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 40 North America Healthcare Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 41 North America Healthcare Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 42 North America Manufacturing Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 43 North America Manufacturing Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 44 North America Others Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 45 North America Others Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 46 North America Partner Relationship Management Market by Country, 2017 - 2020, USD Million
TABLE 47 North America Partner Relationship Management Market by Country, 2021 - 2027, USD Million
TABLE 48 US Partner Relationship Management Market, 2017 - 2020, USD Million
TABLE 49 US Partner Relationship Management Market, 2021 - 2027, USD Million
TABLE 50 US Partner Relationship Management Market by Component, 2017 - 2020, USD Million
TABLE 51 US Partner Relationship Management Market by Component, 2021 - 2027, USD Million
TABLE 52 US Partner Relationship Management Market by Solution Type, 2017 - 2020, USD Million
TABLE 53 US Partner Relationship Management Market by Solution Type, 2021 - 2027, USD Million
TABLE 54 US Partner Relationship Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 55 US Partner Relationship Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 56 US Partner Relationship Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 57 US Partner Relationship Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 58 US Partner Relationship Management Market by End User, 2017 - 2020, USD Million
TABLE 59 US Partner Relationship Management Market by End User, 2021 - 2027, USD Million
TABLE 60 Canada Partner Relationship Management Market, 2017 - 2020, USD Million
TABLE 61 Canada Partner Relationship Management Market, 2021 - 2027, USD Million
TABLE 62 Canada Partner Relationship Management Market by Component, 2017 - 2020, USD Million
TABLE 63 Canada Partner Relationship Management Market by Component, 2021 - 2027, USD Million
TABLE 64 Canada Partner Relationship Management Market by Solution Type, 2017 - 2020, USD Million
TABLE 65 Canada Partner Relationship Management Market by Solution Type, 2021 - 2027, USD Million
TABLE 66 Canada Partner Relationship Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 67 Canada Partner Relationship Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 68 Canada Partner Relationship Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 69 Canada Partner Relationship Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 70 Canada Partner Relationship Management Market by End User, 2017 - 2020, USD Million
TABLE 71 Canada Partner Relationship Management Market by End User, 2021 - 2027, USD Million
TABLE 72 Mexico Partner Relationship Management Market, 2017 - 2020, USD Million
TABLE 73 Mexico Partner Relationship Management Market, 2021 - 2027, USD Million
TABLE 74 Mexico Partner Relationship Management Market by Component, 2017 - 2020, USD Million
TABLE 75 Mexico Partner Relationship Management Market by Component, 2021 - 2027, USD Million
TABLE 76 Mexico Partner Relationship Management Market by Solution Type, 2017 - 2020, USD Million
TABLE 77 Mexico Partner Relationship Management Market by Solution Type, 2021 - 2027, USD Million
TABLE 78 Mexico Partner Relationship Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 79 Mexico Partner Relationship Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 80 Mexico Partner Relationship Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 81 Mexico Partner Relationship Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 82 Mexico Partner Relationship Management Market by End User, 2017 - 2020, USD Million
TABLE 83 Mexico Partner Relationship Management Market by End User, 2021 - 2027, USD Million
TABLE 84 Rest of North America Partner Relationship Management Market, 2017 - 2020, USD Million
TABLE 85 Rest of North America Partner Relationship Management Market, 2021 - 2027, USD Million
TABLE 86 Rest of North America Partner Relationship Management Market by Component, 2017 - 2020, USD Million
TABLE 87 Rest of North America Partner Relationship Management Market by Component, 2021 - 2027, USD Million
TABLE 88 Rest of North America Partner Relationship Management Market by Solution Type, 2017 - 2020, USD Million
TABLE 89 Rest of North America Partner Relationship Management Market by Solution Type, 2021 - 2027, USD Million
TABLE 90 Rest of North America Partner Relationship Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 91 Rest of North America Partner Relationship Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 92 Rest of North America Partner Relationship Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 93 Rest of North America Partner Relationship Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 94 Rest of North America Partner Relationship Management Market by End User, 2017 - 2020, USD Million
TABLE 95 Rest of North America Partner Relationship Management Market by End User, 2021 - 2027, USD Million
TABLE 96 Key Information –Salesforce.com, Inc.
TABLE 97 Key Information – Oracle Corporation
TABLE 98 Key Information – Allbound, Inc.
TABLE 99 Key Information – Mindmatrix, Inc.
TABLE 100 Key Information – Kiflo SAS
TABLE 101 Key Information – AppDirect, Inc
TABLE 102 Key Information – Impartner, Inc.
TABLE 103 Key Information – Affise, Inc.
TABLE 104 Key Information – WorkSpan, inc.
TABLE 105 key information – Creatio

List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2017-2021)
FIG 4 Key Strategic Move: (Partnerships, Collaborations, and Agreements: 2017, Aug– 2021, Aug) Leading Players
FIG 5 Recent Strategies and Developments: Salesforce.com, Inc.
FIG 6 SWOT Analysis: Salesforce.com Inc.
FIG 7 SWOT analysis: Oracle Corporation
FIG 8 Recent Strategies and Developments: Allbound, Inc.
FIG 9 Recent Strategies and Developments: Impartner, Inc.