The North America Smart Toys Market would witness market growth of 13.9% CAGR during the forecast period (2021-2027).
Toys and games are amusement items that come in a variety of shapes, sizes, and quality, including dolls, toy automobiles, skipping ropes, jigsaw puzzles, board games, and rattles. These toys contribute to a child's entire development by providing important values. Toys also assist children in developing their imagination and expressing their feelings. It also acts as a stress reliever and improves physical, social, and cognitive abilities. The popularity of multi-functional and interactive toys and games has fueled the development of the toys and games sector in recent years.
In most cases, the smart toy is controlled by software that is either incorporated in the firmware or loaded from an input device like a USB flash drive, Memory Stick, or CD-ROM. Smart toys often feature considerable multimedia capabilities, which can be used to give the toy a lifelike, animated, and synthetic personality. Amazing Amanda, Furby, and iDog are some commercial examples of smart toys. The Mego Corporation's 2-XL robot (2XL) was the first smart toy, released in the 1970s.
The rise in the awareness among people regarding the advantages of smart toys is attributed to the increasing demand for these toys from developed nations of the region such as the US and Canada. In addition, STEM education is becoming a crucial part of the mental growth of children. The increasing focus of the region toward providing adequate STEM education to children across the region is encouraging the utilization of smart toys across schools and households. Due to the increasing awareness about the importance of the STEM education, schools are also running DIY, or Do It Yourself, programs. This is enabling parents to add smart toys in DIY kits of their children.
The US market dominated the North America Smart Toys Market by Country 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $6,435.7 million by 2027. The Canada market is anticipated to grow at a CAGR of 16.5% during (2021 - 2027). Additionally, The Mexico market would exhibit a CAGR of 15.5% during (2021 - 2027).
Based on Product, the market is segmented into Interactive Games and Robots. Based on Distribution Channel, the market is segmented into Offline and Online. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Global Smart Toys Market is Estimated to reach $24.2 Billion by 2027, at a CAGR of 15.4%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include LEGO Group (KIRKBI A/S), Mattel, Inc., Hasbro, Inc., Tomy Company, Ltd., VTech Holdings Limited, Pillar Learning, Geobra BrandstÄtter Stiftung & Co. KG, Sega Sammy Holdings, Inc. (Sega Toys Co., Ltd.), Primo toys, and Konami Holdings Corporation.
Scope of the Study
Market Segments Covered in the Report:
By Product
By Distribution Channel
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- LEGO Group (KIRKBI A/S)
- Mattel, Inc.
- Hasbro, Inc.
- Tomy Company, Ltd.
- VTech Holdings Limited
- Pillar Learning
- Geobra Brandstätter Stiftung & Co. KG
- Sega Sammy Holdings, Inc. (Sega Toys Co., Ltd.)
- Primo toys
- Konami Holdings Corporation
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Smart Toys Market, by Product
1.4.2 North America Smart Toys Market, by Distribution Channel
1.4.3 North America Smart Toys Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market composition and scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. North America Smart Toys Market by Product
3.1 North America Interactive Games Market by Country
3.2 North America Robots Market by Country
Chapter 4. North America Smart Toys Market by Distribution Channel
4.1 North America Offline Market by Country
4.2 North America Online Market by Country
Chapter 5. North America Smart Toys Market by Country
5.1 US Smart Toys Market
5.1.1 US Smart Toys Market by Product
5.1.2 US Smart Toys Market by Distribution Channel
5.2 Canada Smart Toys Market
5.2.1 Canada Smart Toys Market by Product
5.2.2 Canada Smart Toys Market by Distribution Channel
5.3 Mexico Smart Toys Market
5.3.1 Mexico Smart Toys Market by Product
5.3.2 Mexico Smart Toys Market by Distribution Channel
5.4 Rest of North America Smart Toys Market
5.4.1 Rest of North America Smart Toys Market by Product
5.4.2 Rest of North America Smart Toys Market by Distribution Channel
Chapter 6. Company Profiles
6.1 LEGO Group (KIRKBI A/S)
6.1.1 Company Overview
6.1.2 Financial Analysis
6.1.3 Research & Development Expenses
6.1.4 Recent strategies and developments:
6.1.4.1 Partnerships, Collaborations, and Agreements:
6.1.4.2 Geographical Expansions:
6.2 Mattel, Inc.
6.2.1 Company Overview
6.2.2 Financial Analysis
6.2.3 Segmental and Regional Analysis
6.2.4 Research & Development Expenses
6.3 Hasbro, Inc.
6.3.1 Company Overview
6.3.2 Financial Analysis
6.3.3 Segmental and Regional Analysis
6.4 Tomy Company, Ltd.
6.4.1 Company Overview
6.4.2 Financial Analysis
6.4.3 Segmental and Regional Analysis
6.5 VTech Holdings Limited
6.5.1 Company Overview
6.5.2 Financial Analysis
6.5.3 Segmental and Regional Analysis
6.5.4 Research & Development Expenses
6.5.5 Recent strategies and developments:
6.5.5.1 Product Launches and Product Expansions:
6.6 Pillar Learning
6.6.1 Company Overview
6.7 Geobra Brandstätter Stiftung & Co. KG
6.7.1 Company Overview
6.8 Sega Sammy Holdings, Inc. (Sega Toys Co., Ltd.)
6.8.1 Company Overview
6.8.2 Financial Analysis
6.8.3 Segmental and Regional Analysis
6.8.4 Research & Development Expenses
6.9 Primo Toys
6.9.1 Company Overview
6.10. Konami Holdings Corporation
6.10.1 Company Overview
6.10.2 Financial Analysis
6.10.3 Segmental and Regional Analysis
6.10.4 Research & Development Expenses
TABLE 1 North America Smart Toys Market, 2017 - 2020, USD Million
TABLE 2 North America Smart Toys Market, 2021 - 2027, USD Million
TABLE 3 North America Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 4 North America Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 5 North America Interactive Games Market by Country, 2017 - 2020, USD Million
TABLE 6 North America Interactive Games Market by Country, 2021 - 2027, USD Million
TABLE 7 North America Robots Market by Country, 2017 - 2020, USD Million
TABLE 8 North America Robots Market by Country, 2021 - 2027, USD Million
TABLE 9 North America Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 10 North America Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 11 North America Offline Market by Country, 2017 - 2020, USD Million
TABLE 12 North America Offline Market by Country, 2021 - 2027, USD Million
TABLE 13 North America Online Market by Country, 2017 - 2020, USD Million
TABLE 14 North America Online Market by Country, 2021 - 2027, USD Million
TABLE 15 North America Smart Toys Market by Country, 2017 - 2020, USD Million
TABLE 16 North America Smart Toys Market by Country, 2021 - 2027, USD Million
TABLE 17 US Smart Toys Market, 2017 - 2020, USD Million
TABLE 18 US Smart Toys Market, 2021 - 2027, USD Million
TABLE 19 US Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 20 US Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 21 US Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 22 US Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 23 Canada Smart Toys Market, 2017 - 2020, USD Million
TABLE 24 Canada Smart Toys Market, 2021 - 2027, USD Million
TABLE 25 Canada Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 26 Canada Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 27 Canada Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 28 Canada Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 29 Mexico Smart Toys Market, 2017 - 2020, USD Million
TABLE 30 Mexico Smart Toys Market, 2021 - 2027, USD Million
TABLE 31 Mexico Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 32 Mexico Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 33 Mexico Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 34 Mexico Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 35 Rest of North America Smart Toys Market, 2017 - 2020, USD Million
TABLE 36 Rest of North America Smart Toys Market, 2021 - 2027, USD Million
TABLE 37 Rest of North America Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 38 Rest of North America Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 39 Rest of North America Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 40 Rest of North America Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 41 key information – LEGO Group
TABLE 42 key information – Mattel, Inc.
TABLE 43 key information – Hasbro, Inc.
TABLE 44 key information – Tomy Company, Ltd.
TABLE 45 key information – VTech Holdings Limited
TABLE 46 Key Information – Pillar Learning
TABLE 47 key information – Geobra Brandstätter Stiftung & Co. KG
TABLE 48 Key Information – Sega Sammy Holdings, Inc.
TABLE 49 key information – Primo toys
TABLE 50 Key information – Konami Holdings Corporation
List of Figures
FIG 1 Methodology for the research