The North America Virtual Production Market would witness market growth of 13.8% CAGR during the forecast period (2020-2026). With Virtual production, filmmakers are enabled to interactively explore and visualize digital scenes like three-dimensional graphics, realistic virtual characters, and a real-time virtual collaborating background environment within the studio.
These advancements in the virtual production domain in the last few years have resulted in the advent of solutions that enables filmmakers to send the motion-captured movement of an artist to virtual characters, which are then screened in real-time, along with virtual set extension elements and live-action footage. With the help of such solutions, filmmakers can design and communicate their creative and innovative ideas in new and unique manner. The rising demand for visual effects (VFX) in movie production studios across the world and the increasing utilization of virtual production in commercial advertisement are expected to boost the market growth during the forecast period.
The technology allows filmmakers to lower down the need for on-set production teams and crew members by incorporating virtual background environments into live-action footage. This helps to reduce the costs of video production substantially. Moreover, technological developments in virtual production support broadcasters to enhance their operational competence with the minimum physical presence of technicians in the broadcasting room. For example, Sky Sports adopted a virtual production suite in March 2020, which has assisted its teams to produce content and stream it remotely. The suite connected approximately 48 virtual workstations and a similar number of direct-to-workstation connections that work together for remote editing, instantaneous live programming, and the distribution of live clippings straight to the social media platforms. However, virtual production can create a movie with better and improved visuals and low-priced production, it also poses some challenges, especially due to lack of experience and training among industry professionals.
Based on Component, the market is segmented into Software, Hardware and Services. Based on Type, the market is segmented into Post-production, Production and Pre-production. Based on End User, the market is segmented into Movie, TV Series, Commercial Ads, Online Videos and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: Virtual Production Market in North America is expected to register a CAGR of 13.8% during the forecast period (2020-2026)
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Autodesk, Inc., HTC Corporation, NVIDIA Corporation, 360Rize, Arashi Vision, Inc. (Insta360), Epic Games, Inc., HumanEyes Technologies, Ltd. (Vuze Camera), Mo-Sys Engineering, Ltd., and Boris FX, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Component
- Software
- Hardware
- Services
By Type
- Post-production
- Production
- Pre-production
By End User
- Movie
- TV Series
- Commercial Ads
- Online Videos
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- Adobe, Inc.
- Autodesk, Inc.
- HTC Corporation
- NVIDIA Corporation
- 360Rize
- Arashi Vision, Inc. (Insta360)
- Epic Games, Inc.
- HumanEyes Technologies, Ltd. (Vuze Camera)
- Mo-Sys Engineering, Ltd.
- Boris FX, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Virtual Production Market, by Component
1.4.2 North America Virtual Production Market, by Type
1.4.3 North America Virtual Production Market, by End User
1.4.4 North America Virtual Production Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Geographical Expansions
3.2.4 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2016, Aug – 2020, Dec) Leading Players
3.3.3 Key Strategic Move: (Product Launches and Product Expansions : 2017, Apr – 2020, Nov) Leading Players
Chapter 4. North America Virtual Production Market by Component
4.1 North America Software Virtual Production Market by Country
4.2 North America Hardware Virtual Production Market by Country
4.3 North America Services Virtual Production Market by Country
Chapter 5. North America Virtual Production Market by Type
5.1 North America Post-production Virtual Production Market by Country
5.2 North America Production Virtual Production Market by Country
5.3 North America Pre-production Virtual Production Market by Country
Chapter 6. North America Virtual Production Market by End User
6.1 North America Movie Virtual Production Market by Country
6.2 North America TV Series Virtual Production Market by Country
6.3 North America Commercial Ads Virtual Production Market by Country
6.4 North America Online Videos Virtual Production Market by Country
6.5 North America Others Virtual Production Market by Country
Chapter 7. North America Virtual Production Market by Country
7.1 US Virtual Production Market
7.1.1 US Virtual Production Market by Component
7.1.2 US Virtual Production Market by Type
7.1.3 US Virtual Production Market by End User
7.2 Canada Virtual Production Market
7.2.1 Canada Virtual Production Market by Component
7.2.2 Canada Virtual Production Market by Type
7.2.3 Canada Virtual Production Market by End User
7.3 Mexico Virtual Production Market
7.3.1 Mexico Virtual Production Market by Component
7.3.2 Mexico Virtual Production Market by Type
7.3.3 Mexico Virtual Production Market by End User
7.4 Rest of North America Virtual Production Market
7.4.1 Rest of North America Virtual Production Market by Component
7.4.2 Rest of North America Virtual Production Market by Type
7.4.3 Rest of North America Virtual Production Market by End User
Chapter 8. Company Profiles
8.1 Adobe, Inc.
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Partnerships, Collaborations, and Agreements:
8.1.5.2 Acquisitions and Mergers:
8.1.6 SWOT Analysis
8.2 Autodesk, Inc.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Regional Analysis
8.2.4 Research & Development Expenses
8.2.5 Recent strategies and developments:
8.2.5.1 Partnerships, Collaborations, and Agreements:
8.2.5.2 Product Launches and Product Expansions:
8.2.6 SWOT Analysis
8.3 HTC Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Research & Development Expense
8.3.4 Recent strategies and developments:
8.3.4.1 Partnerships, Collaborations, and Agreements:
8.3.4.2 Product Launches and Product Expansions:
8.4 NVIDIA Corporation
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expense
8.4.5 Recent strategies and developments:
8.4.5.1 Product Launches and Product Expansions:
8.4.6 SWOT Analysis
8.5 360Rize
8.5.1 Company Overview
8.6 Arashi Vision, Inc. (Insta360)
8.6.1 Company Overview
8.7 Epic Games, Inc.
8.7.1 Company Overview
8.7.2 Recent strategies and developments:
8.7.2.1 Partnerships, Collaborations, and Agreements:
8.7.2.2 Acquisitions and Mergers:
8.7.2.3 Product Launches and Product Expansions:
8.7.2.4 Geographical Expansions:
8.8 HumanEyes Technologies, Ltd. (Vuze Camera)
8.8.1 Company Overview
8.8.2 Recent strategies and developments:
8.8.2.1 Partnerships, Collaborations, and Agreements:
8.8.2.2 Product Launches and Product Expansions:
8.9 Mo-Sys Engineering, Ltd.
8.9.1 Company Overview
8.9.2 Recent strategies and developments:
8.9.2.1 Partnerships, Collaborations, and Agreements:
8.9.2.2 Product Launches and Product Expansions:
8.10. Boris FX, Inc.
8.10.1 Company Overview
8.10.2 Recent strategies and developments:
8.10.2.1 Acquisitions and Mergers:
8.10.2.2 Product Launches and Product Expansions:
TABLE 1 North America Virtual Production Market, 2016 - 2019, USD Million
TABLE 2 North America Virtual Production Market, 2020 - 2026, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Virtual Production Market
TABLE 4 Product Launches And Product Expansions– Virtual Production Market
TABLE 5 Geographical Expansions– Virtual Production Market
TABLE 6 Acquisition and Mergers– Virtual Production Market
TABLE 7 North America Virtual Production Market by Component, 2016 - 2019, USD Million
TABLE 8 North America Virtual Production Market by Component, 2020 - 2026, USD Million
TABLE 9 North America Software Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 10 North America Software Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 11 North America Hardware Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 12 North America Hardware Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 13 North America Services Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 14 North America Services Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 15 North America Virtual Production Market by Type, 2016 - 2019, USD Million
TABLE 16 North America Virtual Production Market by Type, 2020 - 2026, USD Million
TABLE 17 North America Post-production Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 18 North America Post-production Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 19 North America Production Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 20 North America Production Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 21 North America Pre-production Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 22 North America Pre-production Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 23 North America Virtual Production Market by End User, 2016 - 2019, USD Million
TABLE 24 North America Virtual Production Market by End User, 2020 - 2026, USD Million
TABLE 25 North America Movie Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 26 North America Movie Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 27 North America TV Series Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 28 North America TV Series Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 29 North America Commercial Ads Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 30 North America Commercial Ads Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 31 North America Online Videos Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 32 North America Online Videos Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 33 North America Others Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 34 North America Others Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 35 North America Virtual Production Market by Country, 2016 - 2019, USD Million
TABLE 36 North America Virtual Production Market by Country, 2020 - 2026, USD Million
TABLE 37 US Virtual Production Market, 2016 - 2019, USD Million
TABLE 38 US Virtual Production Market, 2020 - 2026, USD Million
TABLE 39 US Virtual Production Market by Component, 2016 - 2019, USD Million
TABLE 40 US Virtual Production Market by Component, 2020 - 2026, USD Million
TABLE 41 US Virtual Production Market by Type, 2016 - 2019, USD Million
TABLE 42 US Virtual Production Market by Type, 2020 - 2026, USD Million
TABLE 43 US Virtual Production Market by End User, 2016 - 2019, USD Million
TABLE 44 US Virtual Production Market by End User, 2020 - 2026, USD Million
TABLE 45 Canada Virtual Production Market, 2016 - 2019, USD Million
TABLE 46 Canada Virtual Production Market, 2020 - 2026, USD Million
TABLE 47 Canada Virtual Production Market by Component, 2016 - 2019, USD Million
TABLE 48 Canada Virtual Production Market by Component, 2020 - 2026, USD Million
TABLE 49 Canada Virtual Production Market by Type, 2016 - 2019, USD Million
TABLE 50 Canada Virtual Production Market by Type, 2020 - 2026, USD Million
TABLE 51 Canada Virtual Production Market by End User, 2016 - 2019, USD Million
TABLE 52 Canada Virtual Production Market by End User, 2020 - 2026, USD Million
TABLE 53 Mexico Virtual Production Market, 2016 - 2019, USD Million
TABLE 54 Mexico Virtual Production Market, 2020 - 2026, USD Million
TABLE 55 Mexico Virtual Production Market by Component, 2016 - 2019, USD Million
TABLE 56 Mexico Virtual Production Market by Component, 2020 - 2026, USD Million
TABLE 57 Mexico Virtual Production Market by Type, 2016 - 2019, USD Million
TABLE 58 Mexico Virtual Production Market by Type, 2020 - 2026, USD Million
TABLE 59 Mexico Virtual Production Market by End User, 2016 - 2019, USD Million
TABLE 60 Mexico Virtual Production Market by End User, 2020 - 2026, USD Million
TABLE 61 Rest of North America Virtual Production Market, 2016 - 2019, USD Million
TABLE 62 Rest of North America Virtual Production Market, 2020 - 2026, USD Million
TABLE 63 Rest of North America Virtual Production Market by Component, 2016 - 2019, USD Million
TABLE 64 Rest of North America Virtual Production Market by Component, 2020 - 2026, USD Million
TABLE 65 Rest of North America Virtual Production Market by Type, 2016 - 2019, USD Million
TABLE 66 Rest of North America Virtual Production Market by Type, 2020 - 2026, USD Million
TABLE 67 Rest of North America Virtual Production Market by End User, 2016 - 2019, USD Million
TABLE 68 Rest of North America Virtual Production Market by End User, 2020 - 2026, USD Million
TABLE 69 Key Information – Adobe, Inc.
TABLE 70 Key Information – Autodesk, Inc.
TABLE 71 Key Information – HTC Corporation
TABLE 72 Key Information – NVIDIA Corporation
TABLE 73 Key Information – 360Rize
TABLE 74 key information – Arashi Vision, Inc. (Insta360)
TABLE 75 key Information – Epic Games, Inc.
TABLE 76 Key Information – HumanEyes Technologies, Ltd.
TABLE 77 key information – Mo-Sys Engineering, Ltd.
TABLE 78 Key Information – Boris FX, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2016-2020)
FIG 4 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2016, Aug – 2020, Dec) Leading Players
FIG 5 Key Strategic Move: (Product Launches and Product Expansions : 2017, Apr – 2020, Nov) Leading Players
FIG 6 Recent strategies and developments: Adobe, Inc.
FIG 7 SWOT Analysis: Adobe, inc.
FIG 8 Recent strategies and developments: Autodesk, Inc.
FIG 9 SWOT Analysis: Autodesk, Inc.
FIG 10 Recent strategies and developments: HTC Corporation
FIG 11 SWOT Analysis: NVIDIA Corporation
FIG 12 Recent strategies and developments: Epic Games, Inc.
FIG 13 Recent strategies and developments: HumanEyes Technologies, Ltd.
FIG 14 Recent strategies and developments: Mo-Sys Engineering, Ltd.
FIG 15 Recent strategies and developments: Boris FX, Inc.