Global Online Investment Platform Market Size, Share & Industry Trends Analysis Report By Component, By End-Use (Banks, Investment Management Firms, Trading & Exchange Firms, Brokerage Firms), By Deployment, By Regional Outlook and Forecast, 2022 - 2028

Analysis of Market Size & Trends

The Global Online Investment Platform Market size is expected to reach $4.4 billion by 2028, rising at a market growth of 14.4% CAGR during the forecast period.

Online investing is the process of making orders to purchase and sell stocks through the internet in place of placing orders by contacting directly with a broker over the phone. An online interface is provided by a trading platform to investors so they may access different markets, make trades, track their positions, and manage their accounts.

Over the forecast period, the online investment platform market is expected to be driven by the rising acceptance of cryptocurrencies as investments and assets. Additionally, it is anticipated that the number of online investors is increasing due to rising disposable income. Also, the inclusion of P2P transactions in online investing programs which provides safe and secure transactions.

The number of High Net Worth Individuals (HNWIs) across the world is rising and their interest in digital investments has been also increased. HNWIs are also well-liked by private equity firms because of the added effort needed to protect and retain their investment.

In addition, the use of blockchain technology is rising. The blockchain network's advantages in assisting with disputes & data discrepancies are increasing its significance in online investing platforms. Moreover, the blockchain-enabled trading and investing platforms worldwide, including CoinSwitch Kuber is being developed.

Furthermore, the lower latency of these platforms enables traders & investors to save time and money. Also, the trend of online investments is rising due to expanding initiatives taken by numerous governments around the world to promote digitalization. Likewise, the demands for personalized online investment platforms is being fueled.

COVID-19 Impact Analysis

An individual has a very difficult time spending money on internet investment sites as the COVID-19 outbreak persists. The creation of a console for managing the COVID-19 pandemic relies heavily on blockchain technology. Blockchain technology is being used by numerous hospitals to track the COVID-19 vaccine. Although, over the forecast period, the COVID-19 outbreak has been a significant factor in the market's growth. Internet investment platforms are becoming more and more popular as people all over the world become more aware of online investing.

Market Growth Factors

Higher adoption of Artificial Intelligence across various industries

The future of the investing platforms is predicted to change owing to AI. Through the use of robo-advisors, businesses are integrating AI into their trading platforms. The platform equipped with AI technology enables consumers to keep track of a large number of data pointers and carry out procedures at the best possible cost. The technology also enables analysts to do highly accurate market research and assists trading organizations in effectively reducing risks to provide better returns. These elements may result in market expansion during the forecast period.

Certain factors resulting in increased investment

Investments can be financed by borrowing or current savings. Interest rates have a significant impact on investment. Borrowing becomes more expensive at high-interest rates. Because investors forfeit the interest payments at higher interest rates, investing has a larger opportunity cost. Companies invest to satisfy future demand. If demand is declining, businesses will reduce their investment. Businesses will increase investment if the economy looks better because they anticipate increased demand in the future. Strong empirical data supports the cyclical nature of investing. Investment declines during a recession and rises with economic expansion.

Market Restraining Factors

Strict government rules & regulations

Government regulations, international regulatory agencies, self-regulatory groups, and various exchanges all heavily regulate the online investment software industry. Vendors are required to adhere to regulatory and compliance requirements. Similar to that, these vendors must follow specific regulations imposed by key regulators in order to undertake client activities. Consequently, the vendor may be penalized if they are unable to comply. The development of the online investment platform market may be hampered by this factor as government regulations restrict businesses to enter the market.

Component Outlook

By component, the online investment platform market is divided into solution and service. In 2021, the solution segment covered the highest revenue share in the online investment platform market. Because online solutions may have lower operating costs than traditional brokerages, online platform may charge lower commissions. Robo-advisory solutions are also anticipated to increase public access to investment advisory services.

Solution Type Outlook

The solution segment is segmented into portfolio management, order management, funds & trading management, risk management, compliance management, reporting and others. In 2021, the portfolio management segment dominated the online investment platform market by generating the maximum revenue share. It is projected that the increased use of Systematic Investment Plans (SIPs) will aid in the segment's expansion. Moreover, a number of portfolio & asset management organizations are making various efforts to improve their products, which is anticipated to increase demand for the services provided by online investing firms.

Service Type Outlook

The service segment is fragmented into advisory services, system integration & deployment, technical support, and managed services. In 2021, the advisory services segment held the highest revenue share in the online investment platform market. The segment growth is predicted to be boosted by the rising usage of investment advice among SMEs and high-net-worth people. To increase overall effectiveness and enhance strategies for maximum returns, advisory services offer prevention along with risk reduction services to their clients. Consequently, the advantages provided by advisory service providers indicate that the segment will expand rapidly.

End-use Outlook

On the basis of end-use, the online investment platform market is classified into banks, investment management firms, trading & exchange firms, brokerage firms and others. In 2021, the trading & exchange market firms segment procured a significant revenue share in the online investment platform market. As the interest of people especially youngsters, in the stock market is increasing the online investment in trade & exchange is rising. Further, the availability of a large number of firms in this business is supporting the market expansion over the forecast period.

Deployment Outlook

By deployment type, the online investment platform market is divided into web-based, and mobile-based. In 2021, the mobile-based segment witnessed the largest revenue share in the online investment platform market. The growth in this segment is predicted to be fueled by investors' increasing propensity to use mobile-based investment platforms. Mobile-based investment's simplicity and convenience are accelerating expansion. The expansion of the market is being driven by a rise in the number of providers of mobile-based investment platforms.

Online Investment Platform Market Report Coverage

Report Attribute	Details
Market size value in 2021	USD 1.7 Billion
Market size forecast in 2028	USD 4.4 Billion
Base Year	2021
Historical Period	2018 to 2020
Forecast Period	2022 to 2028
Revenue Growth Rate	CAGR of 14.4% from 2022 to 2028
Number of Pages	343
Number of Tables	583
Report coverage	Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Competitive Landscape, Companies Strategic Developments, Company Profiling
Segments covered	Component, End-Use, Deployment, Region
Country scope	US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria
Growth Drivers	Higher adoption of Artificial Intelligence across various industries Certain factors resulting in increased investment
Restraints	Strict government rules & regulations

Regional Outlook

Region wise, the online investment platform market is analyzed across the North America, Europe, Asia Pacific and LAMEA. In 2021, the North America region accounted for the highest revenue share in the online investment platform market. It is projected that increased technology developments will fuel growth. The best online brokers and trading platforms are present in the United States, which is promoting regional growth at the same time. With more than half of the population owning stocks, the demand for improved online investment platforms is increasing in the North America region.

Free Valuable Insights: Global Online Investment Platform Market size to reach USD 4.4 Billion by 2028

KBV Cardinal Matrix - Online Investment Platform Market Competition Analysis

The matrix is designed considering the major strategic developments including Mergers & Acquisitions, product launches, partnership among others and the financial strength of the company in the considered years. The major strategies followed by the market participants are Product Launches. Companies such as eToro Group Ltd, Fidelity Investments Inc. and Temenos AG are some of the key innovators in Online Investment Platform Market.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Temenos AG, Fiserv, Inc., SS&C Technologies Holdings, Inc., E*Trade Financial Holdings, LLC, Fidelity Information Services (FIS), Inc., Profile Software S.A., eToro Group Ltd, Fidelity Investments Inc., InvestEdge, Inc., and Adenza Group, Inc.

Strategies deployed in Online Investment Platform Market

» Partnerships, Collaborations and Agreements:

• Oct-2021: E TRADE Financial Holdings collaborated with Covr Financial Technologies, a digital insurance platform. By this collaboration, E TRADE consumers would now have the ability to compare coverage options from some of the most well-regarded insurance carriers in one easy-to-use process and build an insurance plan that matches their financial needs. The collaboration would enable E TRADE's consumers to have access to life insurance products through etrade.com & Covr's digital insurance solution.

» Product Launches and Product Expansions:

• Jun-2022: SS&C Technologies launched Asset Allocator Platform. The launch would provide an integrated software-plus-service solution for investors like pension funds, foundations, endowments, insurance companies, funds of funds, and family offices who invest in funds, separately managed accounts, and related asset classes.
• Mar-2022: Fidelity Investments extended its existing Fidelity Bond BeaconSM, a Fidelity Institutional solution by adding new features. This expansion aimed at providing wealth management firms with a comprehensive platform to manage all aspects of fixed income investing.
• Mar-2022: SS&C Technologies introduced the GoCentral platform, a website builder. The launch aimed at optimizing SS&C's fund administration offering. The launch would leverage Artificial Intelligence and Business Process Re-engineering (BPR) in an exception management-based approach to optimize front, middle, and back-office services. Additionally, it features an intelligent exception management-based workflow developed to streamline the NAV process while providing greater transparency to SS&C's alternative asset manager clients.
• Jan-2022: eToro extended crypto assets by including exchange-traded frauds. The expansion would empower the company's millions of U.S. retail investors to manage a portfolio of diversified investments which includes traditional assets and crypto assets side-by-side in a single, easy-to-use mobile app or desktop interface.
• May-2021: Fidelity Investments introduced Fidelity Youth Account, the first brokerage account designed exclusively for teens. The launch would enable trading stocks on a mobile app, and save and spend using a debit card, in an effort to capture the new generation of investors.
• Apr-2021: Fidelity Investments released Sherlock, a digital assets data and analytics solution. Sherlock would provide streamlined access to fundamental and technical data about development ecosystems, network activity, trading, social media activity, news, and other research on digital assets from some of the leading institutional data providers, and exceptional analytics to help investors evaluate the market.
• Oct-2020: Temenos released Temenos Transact Data Hub, a real-time data platform that is integrated and embedded within Temenos Transact, the market leading core banking solution. Temenos Transact Data Hub would deliver multiple necessary data capabilities that are critical to modern banks leveraging the power of the data held within the core banking platform.
• Jul-2020: Fidelity Investments introduced Fidelity Spire, a free mobile app. The company focused on helping young adults achieve their financial goals. Fidelity Spire is developed to inspire young adults to stay focused, motivated & informed when making money decisions by allowing users to plan, save and invest more easily for short- and long-term goals.
• Jul-2020: E TRADE launched E*TRADE Equity Edge Online (EEO) Developer Platform. Through this launch, stock plan administrators, as well as their technology teams, could create bespoke APIs that leverage the extensive capabilities of EEO, such as submitting participant, grant, payroll, and transactional data.

» Acquisitions and Mergers:

• Apr-2022: Fiserv took over Finxact, a SaaS platform. The acquisition focused on accelerating the ability of fintechs and financial institutions to deliver differentiated digital banking experiences to their consumers.
• Mar-2022: SS&C Technologies signed an agreement to acquire Hubwise Holdings, a multi-wrapper, multi-currency transaction processing engine. By the acquisition, the company would leverage its scale and investment in digital services to target the U.K.-advised retail investment market. Further, this acquisition aimed to enhance SS&C’s capacity to help consumers create highly automated and efficient multi-asset, multi-currency and multi-wrapper strategies.
• Jan-2021: Fiserv acquired Ondot Systems, a FinTech company. Through this acquisition, the company aimed at expanding its digital capabilities, bolstering its suite of integrated solutions to enable clients of all sizes to deliver seamless, digital-first, and personalized experiences to their customers.
• May-2020: SS&C Technologies completed the acquisition of Innovest Systems, a provider of financial technology solutions. The Innovest’s innovative solutions would enable SS&C Technologies to simplify wealth managers’ operations with a one-stop-shop for wealth and trust accounting and reporting.

Scope of the Study

Market Segments Covered in the Report:

By Component

• Solution
  • Portfolio Management
  • Funds & Trading Management
  • Risk Management
  • Order Management
  • Compliance Management
  • Reporting
  • Others
• Service
  • Advisory Services
  • Managed Services
  • System Integration & Deployment
  • Technical Support

By End User

• Banks
• Investment Management Firms
• Trading & Exchange Firms
• Brokerage Firms
• Others

By Deployment

• Mobile-based
• Web-based

By Geography

• North America
  • US
  • Canada
  • Mexico
  • Rest of North America
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
• LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Key Market Players

List of Companies Profiled in the Report:

• Temenos AG
• Fiserv, Inc.
• SS&C Technologies Holdings, Inc.
• E*Trade Financial Holdings, LLC
• Fidelity Information Services (FIS), Inc.
• Profile Software S.A.
• eToro Group Ltd
• Fidelity Investments Inc.
• InvestEdge, Inc.
• Adenza Group, Inc.