According to a new report, published by KBV research, The Global AI in Tourism Market size is expected to reach $20.70 billion by 2032, rising at a market growth of 26.3% CAGR during the forecast period.
AI technologies are being implemented in customer service, operational processes, and marketing in these regions. The high internet penetration, technological infrastructure, and a tech-savvy consumer base contribute to the widespread use of AI tools. In emerging markets, particularly in Asia Pacific and Latin America, AI adoption in tourism is accelerating, driven by the growing middle class and rising demand for more personalized travel experiences.
The Solution segment led the maximum revenue in the Global AI in Tourism Market by Offering in 2024, thereby, achieving a market value of $12.7 billion by 2032. This segment includes software platforms and AI-powered tools that assist tourism companies in enhancing customer experiences, streamlining operations, and personalizing travel offerings. Key applications such as AI chatbots for customer service, recommendation engines for personalized travel planning, and predictive analytics for demand forecasting have gained significant traction.
The Transportation & Mobility Services segment is growing at a CAGR of 25.7 % during the forecast period. This segment encompasses airlines, railways, car rental services, and other modes of travel that have increasingly integrated AI technologies to improve operational efficiency and passenger experience. AI applications such as dynamic pricing, predictive maintenance, route optimization, and automated customer service have become crucial in managing high volumes of travellers and providing seamless mobility experiences.
Full Report: https://www.kbvresearch.com/ai-in-tourism-market/
The North America region dominated the Global AI in Tourism Market by Region in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $7.2 billion by 2032. The Europe region is anticipated to grow at a CAGR of 25.9% during (2025 - 2032). Additionally, The Asia Pacific region would witness a CAGR of 27.2% during (2025 - 2032).
By Offering
By End Use
By Geography
Unique Offerings 
