According to a new report, published by KBV research, The Global Crowd Analytics Market size is expected to reach $8.66 billion by 2031, rising at a market growth of 23.7% CAGR during the forecast period.
The Cloud segment is poised to grow at a CAGR of 24 % during the forecast period. Cloud-based analytics platforms allow businesses to process large volumes of real-time data without heavy infrastructure investments, making them an attractive choice for retailers, event organizers, transportation hubs, and smart city projects. The increasing adoption of AI, IoT, and edge computing has further enhanced the capabilities of cloud-based solutions, enabling seamless integration, remote monitoring, and multi-location accessibility.
The Solution segment captured the maximum revenue in the Global Crowd Analytics Market by Component in 2023, thereby, achieving a market value of $5.2 billion by 2031. This growth can be ascribed to the growing utilization of AI-driven analytics platforms, video surveillance software, and IoT-based population monitoring solutions. Organizations across industries leverage real-time crowd analytics solutions to improve security, optimize space utilization, enhance customer experiences, and efficiently manage urban mobility.
The Security & Safety segment is experiencing a CAGR of 23 % during the forecast period. Governments and private organizations invest heavily in AI-powered video analytics, facial recognition, and behavior detection systems to enhance security across airports, transportation hubs, stadiums, and commercial buildings. The rising concerns over terror threats, unauthorized access, and crowd-related incidents have fueled the demand for crowd analytics solutions that enable early threat detection and rapid emergency response.
The Large Enterprises segment led the maximum revenue in the Global Crowd Analytics Market by Organization Size in 2023, thereby, achieving a market value of $6.1 billion by 2031. These organizations require real-time crowd movement insights for security monitoring, operational efficiency, and customer behavior analysis. Industries such as retail, transportation hubs (airports, metro stations), stadiums, and entertainment venues rely heavily on crowd analytics to optimize traffic flow, resource allocation, and public safety measures.
The Consumer Goods & Retail segment is growing at a CAGR of 21.6 % during the forecast period. Retailers use crowd analytics to track footfall patterns, optimize store layouts, and personalize customer experiences based on real-time movement data. With the rise of smart retail and e-commerce integration, businesses are leveraging AI-driven analytics and IoT-enabled sensors to improve supply chain efficiency, inventory management, and targeted marketing campaigns.
Full Report: https://www.kbvresearch.com/crowd-analytics-market/
The North America region dominated the Global Crowd Analytics Market by Region in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $3.2 billion by 2031. The Europe region is anticipated to grow at a CAGR of 23.3% during (2024 - 2031). Additionally, The Asia Pacific region would witness a CAGR of 24.4% during (2024 - 2031).
By Deployment Mode
By Component
By Application
By Organization Size
By Vertical
Unique Offerings 
