According to a new report, published by KBV research, The Global Immersive Display In Entertainment Market size is expected to reach $13.21 billion by 2031, rising at a market growth of 23.1% CAGR during the forecast period.
The OLED segment is anticipating a CAGR of 23.5% during (2024 - 2031). Compared to traditional LEDs, OLED technology offers deeper blacks, higher contrast ratios, and wider viewing angles, making it ideal for high-end applications like VR headsets and premium gaming monitors. Its flexibility and lightweight properties also allow for innovative designs, such as curved or foldable displays, which are particularly attractive in immersive entertainment. The rapid response times and lower latency of OLED screens contribute to smoother, more engaging user experiences, which further increases its demand.
The 4K segment is leading the Global Immersive Display In Entertainment Market by Resolution in 2023; thereby, achieving a market value of $8.69 billion by 2031. The increasing desire for high-quality graphics that enhance the immersive entertainment experience is the main driver of the 4K segment's growth. With four times the resolution of Full HD, 4K displays produce images with more detail, color, and sharpness. This substantially enhances user engagement in applications such as gaming, virtual reality (VR), augmented reality (AR), and home theaters. The widespread availability of 4K content across streaming platforms, gaming consoles, and VR applications has further fueled adoption.
The Entertainment Venues segment is expected to witness a CAGR of 22.8% during (2024 - 2031). Venues are adopting large-scale LED screens, augmented reality (AR) stage effects, and 360-degree video projections to create captivating visual experiences for audiences. The surge in virtual concerts and hybrid events, particularly during and after the pandemic, has also expanded the use of immersive displays, allowing remote and in-person audiences to enjoy dynamic, high-quality performances. These innovations enhance audience engagement and open creative possibilities for artists and event organizers, contributing to the segment’s remarkable growth.
Full Report: https://www.kbvresearch.com/immersive-display-in-entertainment-market/
The North America market dominated the Global Immersive Display In Entertainment Market by Region in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $5.04 billion by 2031. The Europe market is expected to witness a CAGR of 22.9% during (2024 - 2031). Additionally, The Asia Pacific market is expected to witness a CAGR of 24% during (2024 - 2031).
By Technology
By Resolution
By Application
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