According to a new report, published by KBV research, The Global Micellar Water Market size is expected to reach $4.8 billion by 2031, rising at a market growth of 6.3% CAGR during the forecast period.
The increased disposable income, especially in emerging markets, is critical in shaping consumer preferences toward premium skincare products. As more consumers gain the financial means to invest in personal care, the demand for high-quality products like micellar water continues to grow. This shift is supported by broader economic trends, government initiatives, and the influence of global beauty standards, all contributing to the expansion of the micellar water market.
The Women segment captured the maximum revenue in the Global Micellar Water Market by Application in 2023, thereby, achieving a market value of $2.9 billion by 2031. The versatility of micellar water, which serves as a cleanser, toner, and makeup remover in a single product, is a significant factor in its popularity among women who are interested in simplifying their cosmetic regimens without compromising quality. Additionally, the rising awareness of gentle skincare and the preference for products with minimal chemical content has further driven the adoption of micellar water among female consumers.
The Hypermarkets & Supermarkets Segment is growing at a CAGR of 5.5 % during the forecast period. These retail formats' widespread presence and accessibility are among the factors that contribute to their dominance, as they serve as a convenient purchasing destination for a wide range of consumers. Hypermarkets and supermarkets often offer a wide variety of brands and products under one roof, providing consumers with ample choices and the opportunity to compare different options easily.
Full Report: https://www.kbvresearch.com/micellar-water-market/
The North America region dominated the Global Micellar Water Market by Region in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1.7 billion by 2031. The Europe region is anticipated to grow at a CAGR of 6.1% during (2024 - 2031). Additionally, The Asia Pacific region would witness a CAGR of 6.9% during (2024 - 2031).
By Application
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