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According to a new report, published by KBV research, The Global Smart Signage Market size is expected to reach $2.6 billion by 2031, rising at a market growth of 11.9% CAGR during the forecast period.
The LCD Technology segment is leading the Global Smart Signage Market by Type in 2023; thereby, achieving a market value of $853.2 million by 2031. LCDs are generally more affordable, making them a preferred choice for businesses deploying large-scale digital signage networks without incurring significant upfront costs. LCDs have been in the market for decades and are well-established in manufacturing processes, reliability, and performance. This maturity ensures consistent quality and availability, making them a dependable choice for digital signage deployments.
The Corporate segment is anticipating a CAGR of 11.6% during (2024 - 2031). Digital signage enables corporations to reinforce their brand identity and enhance brand visibility among employees, visitors, clients, and stakeholders. Customizable content and dynamic displays can showcase brand logos, corporate values, product information, and promotional campaigns in a visually appealing and impactful manner. This strengthens brand perception and fosters a positive impression among viewers.
Full Report: https://www.kbvresearch.com/smart-signage-market/
The North America region dominated the Global Smart Signage Market by Region in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $896.4 million by 2031. The Europe region is experiencing a CAGR of 11.7% during (2024 - 2031). Additionally, The Asia Pacific region would exhibit a CAGR of 12.5% during (2024 - 2031).
By Type
By End User
By Geography
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