The Global Toothpaste Tablet Market size is expected to reach $90.8 billion by 2028, rising at a market growth of 7.9% CAGR during the forecast period.
A toothpaste tablet is a toothpaste mixture that is created without water and pressed into a pill-like form in the same way that medicine is pressed. The tablet should be retained in the mouth and eaten until it dissolves into a paste, after which it should be brushed. Furthermore, toothpaste pills come in a variety of fragrances, including vanilla, cinnamon, tea tree oil, mint, and berry. It's gaining a lot of popularity as a zero-waste dental care solution with a lot of benefits. The increased concern about environmental issues and the growing focus on sustainability can be ascribed to the market's rise. Furthermore, the market is likely to be propelled by consumers' growing awareness of oral hygiene.
The mouth, like other parts of the body, is teeming with germs, most of which are harmless. However, because mouth is the gateway to the digestive and respiratory systems, some of these bacteria can cause illness. Bacteria are normally kept under control by the body's natural defenses and regular oral health care, such as frequent brushing and flossing. Without proper oral hygiene, bacteria can build-up to the point where they cause oral infections like tooth decay and gum disease. In addition, proper oral health is really important, which is raising the awareness regarding the products like toothpaste tablets.
People who were infected with the coronavirus had a higher chance of ortabletal difficulties or oral disorders as a preventative move to prevent the virus from spreading, so they switched to more hygienic alternatives like toothpaste tablets. The demand for toothpaste pills has surged as people become more aware of the dangers of plastic pollution. Toothpaste is a commonly used essential commodity that contributes to significant plastic pollution because many empty toothpaste tubes end up in landfills on a daily basis. On the other hand, toothpaste tablets do not contribute to plastic pollution, which is driving up the demand for toothpaste tablets.
The hospitality industry has the best chance of increasing market penetration among a larger audience. The materials used for personal care and hygiene in the hospitality business, such as hotel rooms, are replenished by the staff every time the room is vacated and a new customer rents that room. Customers' little toothpaste tubes can be replaced with toothpaste tablets, reducing waste and saving water at the same time. Toothpaste tablets produce the same results as toothpaste tubes.
The retail industry has been severely damaged by the widespread COVID-19 across the globe. Both the demand and supply sides of the economy have been disrupted. There were supply chain and production problems as a result of the outbreak. In addition, temporary store closures in various locations hampered the market's sales growth of toothpaste tablets. Also, during the pandemic, doctors suggested to avoid using old tongue cleaners and toothbrushes as a security measure to avoid the transmission of harmful bacteria.
Toothpaste is recognized as a necessary item, and as a result, toothpaste is used frequently. This is where one can envision the massive amount of tubes that end up in landfills on a daily basis. Today’s consumers are concerned about safeguarding the environment. These tablets do not produce any plastic trash, which was a big problem with toothpaste tubes. It also saves water since when these tablets are chewed, they convert into toothpaste.
It is a stressful matter for parents to get their children to clean their teeth properly without making a mess. This has made parents more aware of the oral care items they can use for their children. Parents are continuously looking for mess-free dental care solutions to minimize brushing time fights and negotiations with their children. Toothpaste tablets, on the other hand, are regarded as one of the greatest mess-free oral remedies, attracting the attention of parents. Parents are projected to play a crucial role in driving growth in toothpaste tablet sales in the coming years in this way.
Though chewable toothpaste tablets may appear to be a good substitute for traditional toothpaste, but they aren't as effective. It's difficult to distribute the toothpaste equally across all of teeth. As a result, some teeth will not be as clean as others. Also, toothpaste tablets are so new to the market. Due to this, there hasn't been much research comparing the effectiveness of toothpaste pills to conventional toothpaste. The long-term benefits of toothpaste tablets are unproven due to which many people avoid adopting toothpaste tablets as an alternative of toothpaste tubes.
Based on product type, the toothpaste tablet market is segmented into fluoride-based and fluoride free. The fluoride-free segment procured a significant revenue share in the toothpaste tablet market in 2021. Fluoride-free toothpaste pills are becoming increasingly popular. This is mostly due to rising worries regarding the amount of fluoride individuals are currently exposed to, as most municipal water supplies are fluoridated. Also, the rising dental issues are increasing the adoption of toothpaste tablets.
On the basis of distribution channel, toothpaste tablet market is divided into online, hypermarkets/supermarket, pharmacy & drug stores and others. Supermarkets/hypermarkets acquired a substantial revenue share in the toothpaste tablet market in 2021. Supermarkets have a number of advantages, including the ability to sell things at lower prices since they buy in bulk and have fewer operating costs. They take less profit from customers, and the distinctive features of a supermarket allow it to attract more customers. Customers shop in supermarkets because of the low prices and large selection. As a result, supermarkets can quickly sell large numbers of goods.
| Report Attribute | Details |
|---|---|
| Market size value in 2021 | USD 54.1 Million |
| Market size forecast in 2028 | USD 90.8 Million |
| Base Year | 2021 |
| Historical Period | 2018 to 2020 |
| Forecast Period | 2022 to 2028 |
| Revenue Growth Rate | CAGR of 7.9% from 2022 to 2028 |
| Number of Pages | 140 |
| Number of Tables | 258 |
| Report coverage | Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Companies Strategic Developments, Company Profiling |
| Segments covered | Product Type, Distribution Channel, Region |
| Country scope | US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria |
| Growth Drivers |
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| Restraints |
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Region wise, toothpaste tablet market is analysed in North America, Europe, Asia Pacific and LAMEA. North America region procured the highest revenue share in the toothpaste tablet market in 2021. It can be attributed from the fact that the region is home to the world's largest toothpaste tablet manufacturers. In addition, the large amount of toothpaste tubes wasted each year in the United States has prompted a regional need for toothpaste tables to reduce the risk of polluting the rivers and land.
Free Valuable Insights: Global Toothpaste Tablet Market size to reach USD 90.8 Million by 2028
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter and Gamble Company, Unilever PLC, Alticor Inc. (Amway Corporation), The Colgate Palmolive Company, GlaxoSmithKline PLC (GSK), Church and Dwight Co., Inc., Henkel AG & Company, KGaA, Lion Corporation, Sunstar Suisse S.A., and Science Arts Co. Pte. Ltd.
By Distribution Channel
By Product Type
By Geography
The toothpaste tablet market size is projected to reach USD 90.8 billion by 2028.
Increasing Awareness Regarding Eco Friendly Products are driving the market in coming years, however, Comparatively Less Reliable limited the growth of the market.
The Procter and Gamble Company, Unilever PLC, Alticor Inc. (Amway Corporation), The Colgate Palmolive Company, GlaxoSmithKline PLC (GSK), Church and Dwight Co., Inc., Henkel AG & Company, KGaA, Lion Corporation, Sunstar Suisse S.A., and Science Arts Co. Pte. Ltd.
The expected CAGR of the toothpaste tablet market is 7.9% from 2022 to 2028.
The Online segment acquired maximum revenue share in the Global Toothpaste Tablet Market by Distribution Channel in 2021 thereby, achieving a market value of $4.1 million by 2028.
The North America market dominated the Global Toothpaste Tablet Market by Region in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $34.4 million by 2028.
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