Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 USA Home Fragrance Market, by Product
1.4.2 USA Home Fragrance Market, by Distribution Channel
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market composition & scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
2.2.3 Market Trends
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.2.4 Geographical Expansions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2021, Feb – 2023, Jun) Leading Players
Chapter 4. US Home Fragrance Market
4.1 US Home Fragrance Market by Product
4.2 US Home Fragrance Market by Distribution Channel
Chapter 5. Company Profiles – Global Leaders
5.1 Newell Brands, Inc.
5.1.1 Company Overview
5.1.2 Financial Analysis
5.1.3 Segmental and Regional Analysis
5.1.4 Research & Development Expenses
5.1.5 Recent strategies and developments:
5.1.5.1 Partnerships, Collaborations, and Agreements:
5.1.5.2 Product Launches and Product Expansions:
5.1.5.3 Geographical Expansions:
5.2 The Estee Lauder Companies, Inc.
5.2.1 Company Overview
5.2.2 Financial Analysis
5.2.3 Segmental and Regional Analysis
5.2.4 Research & Development Expense
5.2.5 Recent strategies and developments:
5.2.5.1 Product Launches and Product Expansions:
5.3 The Procter and Gamble Company
5.3.1 Company Overview
5.3.2 Financial Analysis
5.3.3 Segmental and Regional Analysis
5.3.4 Research & Development Expense
5.3.5 Recent strategies and developments:
5.3.5.1 Product Launches and Product Expansions:
5.4 Reckitt Benckiser Group PLC
5.4.1 Company Overview
5.4.2 Financial Analysis
5.4.3 Segmental and Regional Analysis
5.4.4 Research & Development Expenses
5.5 S. C. Johnson & Son, Inc.
5.5.1 Company Overview
5.5.2 Recent strategies and developments:
5.5.2.1 Product Launches and Product Expansions:
5.6 Scentair Technologies, Inc.
5.6.1 Company Overview
5.6.2 Recent strategies and developments:
5.6.2.1 Product Launches and Product Expansions:
5.6.2.2 Acquisition and Mergers:
5.7 Bath & Body Works
5.7.1 Company Overview
5.7.2 Recent strategies and developments:
5.7.2.1 Partnerships, Collaborations, and Agreements:
5.7.2.2 Geographical Expansions:
5.8 NEST Fragrances
5.8.1 Company Overview
5.8.2 Recent strategies and developments:
5.8.2.1 Partnerships, Collaborations, and Agreements:
5.9 Seda France, Inc.
5.9.1 Company Overview
5.10. Bougie et Senteur
5.10.1 Company Overview
Unique Offerings 