Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Web Analytics Market, by Deployment Type
1.4.2 Global Web Analytics Market, by Application
1.4.3 Global Web Analytics Market, by End User
1.4.4 Global Web Analytics Market, by Geography
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Executive Summary
2.1.3 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Mergers & Acquisitions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions : 2020-Jan – 2015-Mar) Leading Players
Chapter 4. Global Web Analytics Market by Deployment Type
4.1 Global On-premise Web Analytics Market by Region
4.2 Global Cloud Web Analytics Market by Region
Chapter 5. Global Web Analytics Market by Industry Vertical
5.1 Global Retail & ecommerce Web Analytics Market by Region
5.2 Global IT & Telecom Web Analytics Market by Region
5.3 Global Media & Entertainment Web Analytics Market by Region
5.4 Global BFSI Web Analytics Market by Region
5.5 Global Government & Defense Web Analytics Market by Region
5.6 Global Travel & Hospitality Web Analytics Market by Region
5.7 Global Healthcare Web Analytics Market by Region
5.8 Global Other Industry Vertical Web Analytics Market by Region
Chapter 6. Global Web Analytics Market by Application
6.1 Global Targeting & Behavioral Analysis Web Analytics Market by Region
6.2 Global Social Media Management Web Analytics Market by Region
6.3 Global Online Marketing Web Analytics Market by Region
6.4 Global Display Advertising Optimization Web Analytics Market by Region
6.5 Global Multichannel Campaign Analysis Web Analytics Market by Region
6.6 Global Others Web Analytics Market by Region
Chapter 7. Global Web Analytics Market by Region
7.1 North America Web Analytics Market
7.1.1 North America Web Analytics Market by Deployment Type
7.1.1.1 North America On-premise Web Analytics Market by Country
7.1.1.2 North America Cloud Web Analytics Market by Country
7.1.2 North America Web Analytics Market by Industry Vertical
7.1.2.1 North America Retail & ecommerce Web Analytics Market by Country
7.1.2.2 North America IT & Telecom Web Analytics Market by Country
7.1.2.3 North America Media & Entertainment Web Analytics Market by Country
7.1.2.4 North America BFSI Web Analytics Market by Country
7.1.2.5 North America Government & Defense Web Analytics Market by Country
7.1.2.6 North America Travel & Hospitality Web Analytics Market by Country
7.1.2.7 North America Healthcare Web Analytics Market by Country
7.1.2.8 North America Other Industry Vertical Web Analytics Market by Country
7.1.3 North America Web Analytics Market by Application
7.1.3.1 North America Targeting & Behavioral Analysis Web Analytics Market by Country
7.1.3.2 North America Social Media Management Web Analytics Market by Country
7.1.3.3 North America Online Marketing Web Analytics Market by Country
7.1.3.4 North America Display Advertising Optimization Web Analytics Market by Country
7.1.3.5 North America Multichannel Campaign Analysis Web Analytics Market by Country
7.1.3.6 North America Others Web Analytics Market by Country
7.1.4 North America Web Analytics Market by Country
7.1.4.1 US Web Analytics Market
7.1.4.1.1 US Web Analytics Market by Deployment Type
7.1.4.1.2 US Web Analytics Market by Industry Vertical
7.1.4.1.3 US Web Analytics Market by Application
7.1.4.2 Canada Web Analytics Market
7.1.4.2.1 Canada Web Analytics Market by Deployment Type
7.1.4.2.2 Canada Web Analytics Market by Industry Vertical
7.1.4.2.3 Canada Web Analytics Market by Application
7.1.4.3 Mexico Web Analytics Market
7.1.4.3.1 Mexico Web Analytics Market by Deployment Type
7.1.4.3.2 Mexico Web Analytics Market by Industry Vertical
7.1.4.3.3 Mexico Web Analytics Market by Application
7.1.4.4 Rest of North America Web Analytics Market
7.1.4.4.1 Rest of North America Web Analytics Market by Deployment Type
7.1.4.4.2 Rest of North America Web Analytics Market by Industry Vertical
7.1.4.4.3 Rest of North America Web Analytics Market by Application
7.2 Europe Web Analytics Market
7.2.1 Europe Web Analytics Market by Deployment Type
7.2.1.1 Europe On-premise Web Analytics Market by Country
7.2.1.2 Europe Cloud Web Analytics Market by Country
7.2.2 Europe Web Analytics Market by Industry Vertical
7.2.2.1 Europe Retail & ecommerce Web Analytics Market by Country
7.2.2.2 Europe IT & Telecom Web Analytics Market by Country
7.2.2.3 Europe Media & Entertainment Web Analytics Market by Country
7.2.2.4 Europe BFSI Web Analytics Market by Country
7.2.2.5 Europe Government & Defense Web Analytics Market by Country
7.2.2.6 Europe Travel & Hospitality Web Analytics Market by Country
7.2.2.7 Europe Healthcare Web Analytics Market by Country
7.2.2.8 Europe Other Industry Vertical Web Analytics Market by Country
7.2.3 Europe Web Analytics Market by Application
7.2.3.1 Europe Targeting & Behavioral Analysis Web Analytics Market by Country
7.2.3.2 Europe Social Media Management Web Analytics Market by Country
7.2.3.3 Europe Online Marketing Web Analytics Market by Country
7.2.3.4 Europe Display Advertising Optimization Web Analytics Market by Country
7.2.3.5 Europe Multichannel Campaign Analysis Web Analytics Market by Country
7.2.3.6 Europe Others Web Analytics Market by Country
7.2.4 Europe Web Analytics Market by Country
7.2.4.1 Germany Web Analytics Market
7.2.4.1.1 Germany Web Analytics Market by Deployment Type
7.2.4.1.2 Germany Web Analytics Market by Industry Vertical
7.2.4.1.3 Germany Web Analytics Market by Application
7.2.4.2 UK Web Analytics Market
7.2.4.2.1 UK Web Analytics Market by Deployment Type
7.2.4.2.2 UK Web Analytics Market by Industry Vertical
7.2.4.2.3 UK Web Analytics Market by Application
7.2.4.3 France Web Analytics Market
7.2.4.3.1 France Web Analytics Market by Deployment Type
7.2.4.3.2 France Web Analytics Market by Industry Vertical
7.2.4.3.3 France Web Analytics Market by Application
7.2.4.4 Russia Web Analytics Market
7.2.4.4.1 Russia Web Analytics Market by Deployment Type
7.2.4.4.2 Russia Web Analytics Market by Industry Vertical
7.2.4.4.3 Russia Web Analytics Market by Application
7.2.4.5 Spain Web Analytics Market
7.2.4.5.1 Spain Web Analytics Market by Deployment Type
7.2.4.5.2 Spain Web Analytics Market by Industry Vertical
7.2.4.5.3 Spain Web Analytics Market by Application
7.2.4.6 Italy Web Analytics Market
7.2.4.6.1 Italy Web Analytics Market by Deployment Type
7.2.4.6.2 Italy Web Analytics Market by Industry Vertical
7.2.4.6.3 Italy Web Analytics Market by Application
7.2.4.7 Rest of Europe Web Analytics Market
7.2.4.7.1 Rest of Europe Web Analytics Market by Deployment Type
7.2.4.7.2 Rest of Europe Web Analytics Market by Industry Vertical
7.2.4.7.3 Rest of Europe Web Analytics Market by Application
7.3 Asia Pacific Web Analytics Market
7.3.1 Asia Pacific Web Analytics Market by Deployment Type
7.3.1.1 Asia Pacific On-premise Web Analytics Market by Country
7.3.1.2 Asia Pacific Cloud Web Analytics Market by Country
7.3.2 Asia Pacific Web Analytics Market by Industry Vertical
7.3.2.1 Asia Pacific Retail & ecommerce Web Analytics Market by Country
7.3.2.2 Asia Pacific IT & Telecom Web Analytics Market by Country
7.3.2.3 Asia Pacific Media & Entertainment Web Analytics Market by Country
7.3.2.4 Asia Pacific BFSI Web Analytics Market by Country
7.3.2.5 Asia Pacific Government & Defense Web Analytics Market by Country
7.3.2.6 Asia Pacific Travel & Hospitality Web Analytics Market by Country
7.3.2.7 Asia Pacific Healthcare Web Analytics Market by Country
7.3.2.8 Asia Pacific Other Industry Vertical Web Analytics Market by Country
7.3.3 Asia Pacific Web Analytics Market by Application
7.3.3.1 Asia Pacific Targeting & Behavioral Analysis Web Analytics Market by Country
7.3.3.2 Asia Pacific Social Media Management Web Analytics Market by Country
7.3.3.3 Asia Pacific Online Marketing Web Analytics Market by Country
7.3.3.4 Asia Pacific Display Advertising Optimization Web Analytics Market by Country
7.3.3.5 Asia Pacific Multichannel Campaign Analysis Web Analytics Market by Country
7.3.3.6 Asia Pacific Others Web Analytics Market by Country
7.3.4 Asia Pacific Web Analytics Market by Country
7.3.4.1 China Web Analytics Market
7.3.4.1.1 China Web Analytics Market by Deployment Type
7.3.4.1.2 China Web Analytics Market by Industry Vertical
7.3.4.1.3 China Web Analytics Market by Application
7.3.4.2 Japan Web Analytics Market
7.3.4.2.1 Japan Web Analytics Market by Deployment Type
7.3.4.2.2 Japan Web Analytics Market by Industry Vertical
7.3.4.2.3 Japan Web Analytics Market by Application
7.3.4.3 India Web Analytics Market
7.3.4.3.1 India Web Analytics Market by Deployment Type
7.3.4.3.2 India Web Analytics Market by Industry Vertical
7.3.4.3.3 India Web Analytics Market by Application
7.3.4.4 South Korea Web Analytics Market
7.3.4.4.1 South Korea Web Analytics Market by Deployment Type
7.3.4.4.2 South Korea Web Analytics Market by Industry Vertical
7.3.4.4.3 South Korea Web Analytics Market by Application
7.3.4.5 Australia Web Analytics Market
7.3.4.5.1 Australia Web Analytics Market by Deployment Type
7.3.4.5.2 Australia Web Analytics Market by Industry Vertical
7.3.4.5.3 Australia Web Analytics Market by Application
7.3.4.6 Singapore Web Analytics Market
7.3.4.6.1 Singapore Web Analytics Market by Deployment Type
7.3.4.6.2 Singapore Web Analytics Market by Industry Vertical
7.3.4.6.3 Singapore Web Analytics Market by Application
7.3.4.7 Rest of Asia Pacific Web Analytics Market
7.3.4.7.1 Rest of Asia Pacific Web Analytics Market by Deployment Type
7.3.4.7.2 Rest of Asia Pacific Web Analytics Market by Industry Vertical
7.3.4.7.3 Rest of Asia Pacific Web Analytics Market by Application
7.4 LAMEA Web Analytics Market
7.4.1 LAMEA Web Analytics Market by Deployment Type
7.4.1.1 LAMEA On-premise Web Analytics Market by Country
7.4.1.2 LAMEA Cloud Web Analytics Market by Country
7.4.2 LAMEA Web Analytics Market by Industry Vertical
7.4.2.1 LAMEA Retail & ecommerce Web Analytics Market by Country
7.4.2.2 LAMEA IT & Telecom Web Analytics Market by Country
7.4.2.3 LAMEA Media & Entertainment Web Analytics Market by Country
7.4.2.4 LAMEA BFSI Web Analytics Market by Country
7.4.2.5 LAMEA Government & Defense Web Analytics Market by Country
7.4.2.6 LAMEA Travel & Hospitality Web Analytics Market by Country
7.4.2.7 LAMEA Healthcare Web Analytics Market by Country
7.4.2.8 LAMEA Other Industry Vertical Web Analytics Market by Country
7.4.3 LAMEA Web Analytics Market by Application
7.4.3.1 LAMEA Targeting & Behavioral Analysis Web Analytics Market by Country
7.4.3.2 LAMEA Social Media Management Web Analytics Market by Country
7.4.3.3 LAMEA Online Marketing Web Analytics Market by Country
7.4.3.4 LAMEA Display Advertising Optimization Web Analytics Market by Country
7.4.3.5 LAMEA Multichannel Campaign Analysis Web Analytics Market by Country
7.4.3.6 LAMEA Others Web Analytics Market by Country
7.4.4 LAMEA Web Analytics Market by Country
7.4.4.1 Brazil Web Analytics Market
7.4.4.1.1 Brazil Web Analytics Market by Deployment Type
7.4.4.1.2 Brazil Web Analytics Market by Industry Vertical
7.4.4.1.3 Brazil Web Analytics Market by Application
7.4.4.2 Argentina Web Analytics Market
7.4.4.2.1 Argentina Web Analytics Market by Deployment Type
7.4.4.2.2 Argentina Web Analytics Market by Industry Vertical
7.4.4.2.3 Argentina Web Analytics Market by Application
7.4.4.3 UAE Web Analytics Market
7.4.4.3.1 UAE Web Analytics Market by Deployment Type
7.4.4.3.2 UAE Web Analytics Market by Industry Vertical
7.4.4.3.3 UAE Web Analytics Market by Application
7.4.4.4 Saudi Arabia Web Analytics Market
7.4.4.4.1 Saudi Arabia Web Analytics Market by Deployment Type
7.4.4.4.2 Saudi Arabia Web Analytics Market by Industry Vertical
7.4.4.4.3 Saudi Arabia Web Analytics Market by Application
7.4.4.5 South Africa Web Analytics Market
7.4.4.5.1 South Africa Web Analytics Market by Deployment Type
7.4.4.5.2 South Africa Web Analytics Market by Industry Vertical
7.4.4.5.3 South Africa Web Analytics Market by Application
7.4.4.6 Nigeria Web Analytics Market
7.4.4.6.1 Nigeria Web Analytics Market by Deployment Type
7.4.4.6.2 Nigeria Web Analytics Market by Industry Vertical
7.4.4.6.3 Nigeria Web Analytics Market by Application
7.4.4.7 Rest of LAMEA Web Analytics Market
7.4.4.7.1 Rest of LAMEA Web Analytics Market by Deployment Type
7.4.4.7.2 Rest of LAMEA Web Analytics Market by Industry Vertical
7.4.4.7.3 Rest of LAMEA Web Analytics Market by Application
Chapter 8. Company Profiles
8.1 IBM Corporation
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Regional & Segmental Analysis
8.1.4 Research & Development Expenses
8.1.5 Recent strategies and developments:
8.1.5.1 Acquisition and Mergers:
8.1.5.2 Product Launches and Product Expansions:
8.1.6 SWOT Analysis
8.2 Google, Inc.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expense
8.2.5 Recent strategies and developments:
8.2.5.1 Partnerships, Collaborations, and Agreements:
8.2.5.2 Product Launches and Product Expansions:
8.2.5.3 Acquisition and Mergers:
8.2.6 SWOT Analysis
8.3 MicroStrategy, Inc.
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Regional Analysis
8.3.4 Research & Development Expense
8.3.5 Recent strategies and developments:
8.3.5.1 Product Launches and Product Expansions:
8.3.6 SWOT Analysis
8.4 Adobe, Inc.
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expense
8.4.5 Recent strategies and developments:
8.4.5.1 Partnerships, Collaborations, and Agreements:
8.4.5.2 Acquisition and Mergers:
8.4.5.3 Product Launches and Product Expansions:
8.4.6 SWOT Analysis
8.5 Splunk, Inc.
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Regional Analysis
8.5.4 Research & Development Expenses
8.5.5 Recent strategies and developments:
8.5.5.1 Acquisition and Mergers:
8.5.5.2 Product Launches and Product Expansions:
8.5.6 SWOT Analysis
8.6 Salesforce.com, Inc. (Tableau Software, Inc.)
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Regional Analysis
8.6.4 Research & Development Expense
8.6.5 Recent strategies and developments:
8.6.5.1 Acquisition and Mergers:
8.6.5.2 Partnerships, Collaborations, and Agreements:
8.6.5.3 Product Launches and Product Expansions:
8.6.6 SWOT Analysis
8.7 Teradata Corporation
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Regional Analysis
8.7.4 Research & Development Expense
8.7.5 Recent strategies and developments:
8.7.5.1 Product Launches and Product Expansions:
8.7.6 SWOT Analysis
8.8 Verizon Communications, Inc. (Yahoo!)
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Segmental Analysis
8.8.4 Recent strategies and developments:
8.8.4.1 Product Launches and Product Expansions:
8.8.5 SWOT Analysis
8.9 At Internet Ltd.
8.9.1 Company Overview
8.9.2 Recent strategies and developments:
8.9.2.1 Product Launches and Product Expansions:
8.9.2.2 Partnerships, Collaborations, and Agreements:
8.1 SAS Institute, Inc.
8.10.1 Company Overview
8.10.2 Recent strategies and developments:
8.10.2.1 Product Launches and Product Expansions:
8.11 Facebook, Inc.
8.11.1 Company Overview
8.11.2 Financial Analysis
8.11.3 Regional Analysis
8.11.4 Research & Development Expense
8.11.5 Recent strategies and developments:
8.11.5.1 Product Launches and Product Expansions:
8.11.5.2 Acquisition and Mergers:
8.11.5.3 Partnerships, Collaborations, and Agreements:
8.11.6 SWOT Analysis
8.12 Microsoft Corporation
8.12.1 Company Overview
8.12.2 Financial Analysis
8.12.3 Segmental and Regional Analysis
8.12.4 Research & Development Expenses
8.12.5 Recent strategies and developments:
8.12.5.1 Product Launches and Product Expansions:
8.12.6 SWOT Analysis
Unique Offerings 